Beauty spa owners across the country are scrambling to meet demand as their demand for beauty products continues to rise.
We’ve been following house beauty spas across Australia for a number of months now and this week we’re proud to reveal that Beauty Spa Beauty is one of the biggest on the list.
Beauty spa owner Emma Clements is already in full-blown panic mode after the recent boom in demand, but she’s not done yet.
Emma said that demand for her products has been soaring for quite some time.
“The last few months, I’ve had to ramp up my marketing, I’m seeing a lot more people wanting to use my products,” she said.
Ms Clements said that a lot of her customers come from across the state, so she needed to ensure that her spa was ready to cater to all of them.
When asked how she’s able to keep up with demand, Ms Clements replied: “We’ve got a lot going on in the community, and it’s all about providing people with quality products.
So when we have a peak demand, it’s a lot harder to meet it than when we don’t.”
Emilie Clements says her house beauty business is thriving after the rise in demand.
Photo: Supplied Emotional care specialist Anna Williams is also in a panic mode, and she’s got to do what she can to keep customers coming back.
Anna Williams said that she was surprised by the amount of demand for their spa in 2016.
Last year, she started the house beauty salon she now runs, which is now running on fumes after her previous spa shut down.
She said: “This year has been a little bit tougher than last year.
This year we’re only at about 60 people, and we’re doing about three or four appointments a week.”
Anna said she was concerned about the quality of her products, and her staff are doing a fantastic job at making sure they’re up to date.
However, the spa’s biggest worry is how to deal with customers coming to her to ask for their products.
“We’re not going to get a huge number of people coming to ask us for our products, but there are people who come for one or two things,” she explained.
And that’s not all.
In order to keep people coming back, Anna Williams has decided to introduce an online course in order to educate her customers on the difference between beauty products and spa services.
You can see a video of the first lecture below: Anna says that if her spa is ever in crisis, she will definitely make a change to her products and services.
She said that when the demand for some of her items started to increase, she needed a way to deal.
“[I wanted to] take control of it and make sure that we could stay up to speed on our products,” Anna said.
“And that I could always update people as to how much we’re spending, and I could keep them informed of what they can expect in terms of products that we have to offer.”
In 2018, Anna decided to start a website to promote her business, and so far she’s been inundated with positive feedback.
One of her first orders of business was a “beauty spa selfie”.
Anna and her team have been making sure that customers who come to the shop are happy and feel safe, and are also well educated about the different products available to them.
“The people who have been coming to our spa have come from a range of different countries and there’s a range, it depends on how many people we have,” Anna explained.
“But most of our customers come to our house spa for their health, their wellness, and for their wellbeing and they come here for our spa.”
The majority of our customer come for their beauty, and our spa is a place for them to get it all.
“Now, Anna is confident that she will be able to provide her spa with the care it needs.
What’s your favourite beauty spa?
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